Magnolia Pictures has picked up the film PRINCE AVALANCHE after its Sunday premiere at the 2013 Sundance Film Festival. The new film from writer/director David Gordon Green, PRINCE AVALANCHE stars Paul Rudd and Emile Hirsch.

Loosely adapted from an Icelandic film called Either Way, PRINCE AVALANCHE is described as an offbeat comedy about two men played by Rudd and Hirsch, painting traffic lines on a desolate country highway that’s been ravaged by wildfire. Against this dramatic setting, the men bicker and joke with each other, eventually developing an unlikely friendship. 

“All of us at Magnolia are huge fans of David Gordon Green, and it’s been a dream for a long time to work with him,” said Magnolia President Eamonn Bowles. “PRINCE AVALANCHE is incredibly smart, funny, warm and engaging film, with indelible, iconic performances from both Paul Rudd and Emile Hirsch.”

“Prince Avalanche was a strange joy to make and the reaction by audiences has been beautiful,” said David Gordon Green. “The pleasure continues as we join with Magnolia to distribute the movie. I couldn’t be more proud.”